Social media

The shift from broadcast feeds to intimate circles is not a fad; it’s a rearrangement of social habits. People are trading noise for signal, seeking smaller

The short-form video landscape that once rewarded 15-second gimmicks has matured into something more deliberate and human. Audiences now expect stories

The arrival of generative AI on social platforms feels like a new tool chest dropped into every marketer’s lap—powerful, messy, and tempting.

Social media used to be a place to catch up with friends or watch a short video between meetings. Now it has quietly become a storefront, a discovery engine

When headlines flashed that Trump signed an executive order on the TikTok deal. The social network will continue to operate in the US., many users breathed